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World-leading dairy and horticultural industries have established New Zealand’s reputation as a producer of fine food, and now the country’s collaborative agricultural ecosystem is shifting its focus to the development of sustainable ways to feed the world. Will the future of food production rely on robots and data, or a global consumer shift toward alternative proteins? Join the discussion in Tauranga on 23 May and meet the new artisans of agricultural innovation that’s good for the world.
Ticket sales close on Monday 21 May at 6pm - subject to availability. There will be no on the door ticket sales.
Exploding populations, rising labour costs and increasingly unpredictable climates: the problems agriculture is facing globally require urgent answers. Alternatives to traditional food sources and farming methods are revolutionising the way we think about feeding the world. New Zealand’s reputation as a producer of high-quality meat and dairy products affords us unique opportunities as the world’s boutique farmer, which New Zealand Agritech companies are leveraging in all sorts of imaginative and inspiring ways. Hear from our keynote speaker, leading agritech venture capitalist Arama Kukutai of Finistere Ventures, as he sets the scene, sharing global trends and demonstrating how New Zealand is responding to the challenge of a predicted global population of 10 billion by 2050.
Collaboration is vital – it fosters the generation of new ideas and refines existing products – but doing it successfully can be a challenge. Collaboration within the New Zealand agricultural sector is something we can be increasingly proud of; our size, location and culture mean well-connected communities, united by a globally-focused attitude. How can this collaborative spirit can be cultivated in other sectors that are typically more isolated to generate supportive, interconnected tech ecosystems? This panel discussion will uncover the not-so-secret-secrets of successful collaboration. Panellists include: Toni Laming, The Lincoln Hub; Shane Stuart, Bay of Plenty; Nicky Molloy, Callaghan Innovation and Sarah Nollet, AgThentic. For full bios, see "speakers" section above.
Where did this kiwifruit come from? Who grew it? What journey did it go on to end up in your lunchbox? Consumers are increasingly asking these types of questions when it comes to food. Being able to answer them convincingly – and with proof – can provide multiple benefits for businesses, and not only from a brand perspective. A worrying imitation trend poses numerous threats to food producers. This panel discussion focuses on the issues at stake in produce traceability and speaks to some of the tech solutions New Zealand is developing in response.
The Miro Initiative: How Māori are creating transformational global food businesses from the regions.
In this session you will hear leading Maori innovators, thought-leaders and investors talk about: Māori values consumers care about, increasing land productivity sustainably, driving social impact from regions, owning the value chain end-to-end, how IP ownership drives future nutrition, how working collectively creates global scale, and how to capture the massive regional development opportunity on our doorstep and take it to the world. #GoodForTheWorld
Building a high value, global premium food brand
Professor David Hughes is Emeritus Professor of Food Marketing at Imperial College London, and Visiting Professor at the Royal Agricultural University, U.K. He is a much sought-after speaker at international conferences and seminars on global food industry issues, particularly consumer and retail trends. Around the globe, he works with food and beverage supply chain companies – including farm input, growers, manufacturers and ingredient companies, retailers and food service firms – to assist them in management training, strategy and Board level decision-making.
David is going to talk about ‘what is a HVPGFB today and what’s it going to be in future’? He will provide examples from around the world. David will be joined at the breakout session by Melanie Auld, Global Marketing Manager at Zespri International and Louise Beard, a director at FORWARD Insight & strategy. They will talk about knowing your consumer inside and out and provide multiple brand examples.
Following these presentations, there will be the opportunity for Q&A with the audience.
How to use the art of storytelling to connect with your global customers
Learn how being of New Zealand (as opposed to ‘from New Zealand’) can play a powerful role in building and creating meaningful relationships with your customers and distributors. This hands-on workshop, presented by NZ Story, will help you engage with your customers through storytelling and by infusing the values and characteristics that make us the ingenious Kiwis we are.
What will the food on our plates look like in 10, 50 or even 500 years? From pea protein-based alternatives to good ol’ beef and lamb, from vertical farming methods to autonomous robot harvesters, this session is designed to delve into the possibilities the future brings, and offer examples of ways in which theory and research is already being applied in global markets. This inspiring 15-minute talk by Sanjeev Krishnan will be followed by a panel discussion of industry experts.
Panellists include future foods strategist, Dr. Rosie Bosworth; Eric O' Brian, co-founder and managing director of Fall Line Capital; Todd Muller, MP for Bay of Plenty; National Party Spokesperson for Climate Change, and Rod Slater, CEO Beef & Lamb New Zealand.